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Graphic Design
Suppose you want to announce or sell something, amuse or persuade someone, explain a complicated system or demonstrate a process. In other words, you have important message you want to communicate. How do you “send” it? You could tell people one by one or broadcast by radio or loudspeaker. That's verbal communication. But if you use any visual medium at all-if you make a poster, brochure, leaflet, booklet, hoarding board; type a letter; create a business logo, brand name, a magazine ad, or an album cover; even make a computer printout-you are using a form of visual communication called graphic design.

For this very purpose we are here to create, choose, and organize graphic elements dots and lines, color and effects, typography, images, and the so-called “white space” around them-to communicate your message effectively. Graphic design is a part of your daily life. From humble things like gum wrappers to huge things like billboards to the T-shirt you're wearing, graphic design informs, persuades, organizes, stimulates, locates, identifies, attracts attention and provides pleasure.

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